CLIENT

SVB is a national institution that pays Dutch old age pensions, child benefit and care budgets. With 5.5 million clients and 45 billion euro it has quit some impact on the Dutch citizen.

 

STORY

Society changes very quickly, which has impact on how the SVB operates. This means working at the SVB offers lots of oppurtunities. In IT, in finance, in client relations management. And of course in working for benefit of the nation, with enough space for your personal and professional development.

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MAKING OF

Creative Direction started with EVP-workshops, developed the communication strategy, the creative concept and did the production of the videos. In which a diversity of employees look over their shoulder energetically, to tell us  about the opportunities in their jobs. They radiate in a very inspiring way!

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CREDITS

Employee Value Proposition, strategy: Rik Blokland

Creative concept, design: Rik Blokland, Jurjen Born
Film and edit: crew Creative Direction

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Can you read Dutch? Than see 'Campaign of the Week' on werf-en.nl