ORGANISATION

The people of Agora Network, the inclusion builders, connect talent from diverse cultural backgrounds with each other and with large employers. Additionally, they conduct workshops and awareness sessions at the C-level.

 

STORY

After I wrote a blog about conscious and unconscious discrimination in the job market, I came into contact with the board of Agora Network. I discovered what an extraordinary association this is. I decided to embrace and sponsor this club with advice, a creative concept, and an impressive campaign.

With the concept 'one colour', all differences in skin colour disappear.

 

MAKING OF

In 2023, together with spoken word artist Atta de Tolk and the kind cooperation of the Rijksmuseum, we created a video on the occasion of UNESCO’s International Day for Cultural Diversity.

In 2021, we produced a rebranding video, the photography, the restyling of the website, and the social campaign.

 

CREDITS

Concept and creative strategy: Rik Blokland

Film, photography, direction, and editing: Crew Creative Direction.